Guides

8 Best Shopify Apps to power up your Online Store

We all should agree to this, starting an online store isn't a big deal anymore! With platforms like Shopify, you can set up your online store in just a few clicks. However, the trick of the game is to power up your store, draw the right traffic, and retain it. It’s obvious for you to strive and struggle with growth in traffic and profit. That is where Shopify comes to the rescue with its world full of apps to help you take the right flight in the right direction.
However, very often, online store owners don't recognize the utility and power of integrating the right combination of Shopify applications with their store. The right bunch of applications can not only streamline your buying and selling processes but also power up your store for exponential growth. 
So, here is a list of applications that have garnered a lot of praise and positive reviews from users and are on top in the Shopify marketplace. The list is based on common factors like user-friendliness, high-end features, visitor experience, increasing conversion rate and secured transaction, but we suggest you pick what you need as per your unique business needs.

1. Appointo

If your store primarily operates based on the volume of customer appointments, an online appointment scheduling application is absolutely essential for you. An application that can sync with your work calendars and keep your day in sync while also allowing your customers to book a slot based on their timings. With Appointo, cut down the cost of manual booking staff and manage multiple appointments a day seamlessly. 

Features-

  • Send automated reminders, supported by confirmation, cancellation, rescheduling, thank you emails, feedback notifications, etc.
  • Customizable scheduling rules like fixed business hours, restrict booking on certain days, setting maximum event for a day and more
  • Allows multiple bookings and group appointments for webinars, classes and meetings in a few clicks.
  • Manages one simplified calendar for a smooth booking experience.
  • Supports 18 languages and automatically translates to the store’s language

Moreover, you can integrate Zoom and Microsoft Outlook with Appointo. You can avail of either the free version, which is meant for 1 product, or you get the Pro paid version. Just for $15/month, grab unlimited product support and accelerate your sales and service quality.

2. Sendinblue

If you are looking for an all-in-one application that provides a powerful boost to your mail marketing efforts, then Sendinblue is your choice for the day. With an avidly quantifiable success rate, email marketing has taken the e-commerce domain by storm.  Sendinblue, however, is the star of the storm to us. It connects and communicates to several customers in a blink of an eye and takes your marketing efforts to new heights with newsletters, abandonment cart emails, greeting mails and more. 

Features - 

  • Customisable emails using an in-built email builder with the drag-and-drop feature.
  • A/B testing on emails.
  • Automated bulk SMS marketing
  • Detailed, actionable dashboard reports with email engagement statistics.

It is undoubtedly one of the smartest tools that have all the potential to convert your visitors into customers and create a new base through Facebook Ads. Sendinblue comes in both free and premium versions. So, with Sendinblue, go give your marketing efforts the wheels that it needs.

3. Katana

Every store requires a properly planned production strategy and raw material management process to streamline its selling process. For this, at Shopify, you get the most appropriate application called the Katana. It helps you keep complete control of your products, materials and orders so that your business grows but still stays in your control.

Features- 

  • Auto imports your Shopify orders and keeps a sync between order fulfilment and stock.
  • Visual dashboards to keep updated on the status of all orders in your schedule.
  • Complete control on inventory as the stock moves through the production process to multiple warehouses.
  • Batch tracking to control expiry dates of products in warehouses.

It is an end-to-end inventory management application, and if you are in charge of creating the products that you sell, then this one is a must-have. The application is available on a 14-day free trial with the paid version starting at a $129 per month subscription.

4. Prisync


Product pricing is the most critical criterion in deciding whether your store’s traffic converts to customers or drops out. It is very essential to study the market and put-up products at the best prices. Prisync allows you to adjust the prices of your products based on competitor pricing, and that too automatically.

It has a dynamic pricing feature that tracks the price changes and helps you plan a pricing strategy, so you can thoroughly monitor your profits. 

Features - 

  • Track unlimited competitor pricings
  • Tracks pricings for all product variants
  • Auto-updates pricing data 3x a day
  • Allows you to set dynamic pricing rules based on cost and competitive intelligence.

With this tool, it's time to outsmart all your competitors and raise your sales over the sky. The app is available at an affordable charge of $59/month along with a 14-day free trial.

5. Easy GDPR

With this Shopify application, you can collect the cookies with your customer's consent and be GDPR compliant in a few clicks. It allows you to know your customers yet maintain a high degree of professionalism and security. Easy GDPR is a tool that adds a pop up to your store website for customers to decide or decline cookies based on their preference. 

Features-

  • Fully featured GDPR compliant and e-privacy compatible cookie bar
  • Allows customers to modify or delete the data
  • Allows the user to access and export data
  • Easily customizable private data pages
  • Email intimation on receiving new access, modification or delete request
  • 24 EU language support

It is a compliance tool that comes along to safeguard you from paying penalties for a privacy breach or other GDPR non-compliance. It comes for free, and you can operate it from any part of the globe.

6. PushOwl

Have you heard or experienced the effectiveness of web push notifications? These are practically a part of every eCommerce store to retain customers and re-engage with the store visitors. The most exciting part about PushOwl is that you do not need to drop in emails to attract customers' attention, anymore! This gentle and polite nudge does most of your job.

The most exciting features are 

  • Auto reminds customers to recover abandoned carts
  • Creating awareness about new products, and notifying customers about restocked products
  • Sends instant shipping information and notifies flash sales (regulates time-bound campaigns). 
  • Allows creation of segmented and customised campaigns 
  • Track and report on the effectiveness of the campaigns. 

PushOwl is available in a free and paid version starting at $19/ month along with a 60-day money-back guarantee.

7. Nitro Lookbook

What sells is sold. Jo Dikhta hai Wohi Bikta hai.

Live by these words while planning your marketing efforts. You always need to display your products in a way that attracts customers visually first. So, plan the product layout and feature the product in a way that helps customers visualize the product in their day-to-day life. This tool encourages the shoppers to buy because your lookbook makes the product a perfect fit for them.

Features-

Drag and Drop Lookbook maker along with auto-suggest product search

  • Simple to install and use
  • free lifetime live support for installation and configuration
  • Use all lookbook types and update them everywhere without any coding

You can also incorporate blog content and product description. The tools come for a price of $10/month, along with a 10days free trial.

8. Quizify


In most cases, customers turn away without any purchase because they don't have the time to search for the right product. However, any businesses’ top priority is to introduce their products to the customers and help them make the right purchase. The best way to solve this gap is to engage customers in activities that help the store know the exact product they are looking for. Quizify exactly does that.

Quizify is a dynamic quiz builder that lets you ask questions to customers relating to products and purchases and make the right product recommendation. 

Features-

  • Multiple lingual quiz support
  • Allows review of quiz responses anytime
  • An endless flow of questions
  • Allows integration with Facebook Pixel and Google Analytics
  • Enables image support for quizzes
  • User-friendly design that easily integrates with any web page
  • Also integrates with Mailchimp, Google analytics, Klaviyo and ActiveCampaign and more.

Know your customers and plan big. Since the only goal is to increase conversion and reduce purchase abandonment and returns, Quizify is your friend in need. 

Conclusion

Looking at the present market, the primary focus for any online store owner is to reach more people, generate leads, retain customers, and spike up sales. Shopify’s ginormous e-commerce bazaar has an elaborate history of actively supporting store owners amidst the cutthroat competition. And, all the Shopify applications listed above have the potential to pump up your store and increase your sales. Take what suits you, drop that doesn't.  

Tarang Agarwal

Designer by degree and developer by profession, a front end wizard who likes to keep things neat and clean for the clients